DBA in AI & Digital Marketing
⏱️ 2 years | 💻 100% online
Master the intersection of artificial intelligence and modern marketing strategies at the highest academic level.
Designed for experienced professionals who want to advance their careers, contribute to their fields and lead with a research-backed insight across multiple disciplines. Study flexibly online while working full-time.
A professional doctorate represents the highest qualification in your field. It is designed for working professionals who want to apply rigorous research methods to complex, real-world problems.
EIASM's doctoral programs offer a flexible, online model that allows you to earn your degree without pausing your career. Our focus is on graduates who contribute to the advancement of their professions and the expansion of applied knowledge.
Unlike a traditional PhD which focuses primarily on a theoretical academic research, a professional doctorate uses an applied research approach to identify and address complex industry problems.
Graduates have tackled challenges ranging from boardroom fraud and financial regulation to educational reform and healthcare system design – turning a professional expertise into an original contribution to knowledge.
Choose the doctoral path that matches your professional goals.
A flagship doctorate in business and management. Built around real cases from Wirecard and Enron to Amazon, LEGO and Toyota – and a dissertation that makes an original contribution to your field.
Complete both your MBA and DBA in one continuous path. Designed for professionals with a bachelor's degree who want to move from management qualification to doctoral credential without starting over.
A doctorate for senior education leaders. Case studies span Finnish school reform, Singapore system improvements, US charter networks and EU policy evaluations – grounding doctoral research in what actually works.
The terminal professional doctorate for senior specialists across any discipline. Where DBA focuses on business, DPr spans the full breadth of professional practice, grounded in management and business knowledge – from law and healthcare to technology and public administration. The dissertation topic defines your specialization.
Specialized doctoral programs delivered in collaboration with our esteemed industry and academic partners.
Master the intersection of artificial intelligence and modern marketing strategies at the highest academic level.
Develop advanced strategies for building, managing and scaling global brands in competitive markets.
Lead the transition towards sustainable business practices and ethical marketing frameworks.
*Note: Partnership-exclusive DBA programs have specific curriculum structures and tuition fees. Please contact partnership admissions team for detailed enrollment information.
Professionals in leadership roles who want to formalize their strategic expertise and contribute to business knowledge through applied research.
Independent advisors or consulting professionals who want to strengthen their credibility and expand their advisory capabilities with doctoral-level research skills.
Academics seeking the professional doctorate to complement their teaching and research portfolios in business education.
Professionals who want to improve their career with the most advanced business degree program.